After Five Years in Prison, Vybz Kartel Says “He Still Rules Dancehall”

Dancehall is back on the pop charts, but its defining artist is in jail for murder. Vybz Kartel speaks to RollingStones from behind bars


Jamaica, the real thing, Vybz Kartel’s “Fever,” ruled much of the summer, topping various local charts. “Western Union,” another single from Kartel’s King of the Dancehall, enjoys a similar ubiquity at present.

“There is no party in Jamaica without Kartel,” says Stephen “Supa Hype” Davis, the DJ and promoter behind Mojito Mondays, one of Kingston’s most popular weekly dancehall events. “Unless it’s a retro party, Kartel [has] to play.”

He’s been in a Kingston prison ever since, the last two-and-a-half years spent serving a life sentence following a 2014 conviction for the killing of associate Clive “Lizard” Williams.

Kartel, who has released some post-arrest tracks under the pseudonym “Addi Innocent,” maintains that he is not guilty. “I cannot speak much about it since it’s ongoing, but I’d like to reiterate to the fans that I’m an innocent man,” he says. He is appealing his conviction, a process that has stalled for two years while his legal team has waited for transcripts from the trial to be prepared by the courts. That paperwork was finally completed this summer.

“Once you have been convicted of a crime, you have the right to appeal your conviction and or the amount of time you were given, so I’m exercising that right as a Jamaican citizen,” Kartel says. “It’s a very delicate issue.”

What appeared almost certain to be a career-ending setback, it turns out, has only reaffirmed Kartel’s hold on dancehall. He’s as popular and influential as ever, and even more prolific. New music from Kartel turns up weekly; more than 50 tracks this year alone have been released to iTunes, including the 14 on King of the Dancehall, his third LP in four years. A tally of songs issued during his incarceration would total well into the hundreds.

How Exactly Has Kartel Maintained His Productivity

How, exactly, Kartel has maintained such productivity while behind bars remains something of a mystery. Many dancehall fans presume he must be recording in prison, covertly cutting vocals through a cellphone app. Others have even suggested certain songs were voiced by an impersonator. Musicians usually become engimas by disappearing or holding back, but Vybz Kartel has become one by being impossibly present through his incarceration. He’s released a book, The Voice of the Jamaican Ghetto, elaborating his views on topics ranging from parenting and abortion to third-world debt. He launched a clothing line, the Official VK Line; and created a literacy program which recently sponsored a robotics camp in his hometown of Portmore, Jamaica.

In an interview conducted through his lawyer, Tom Tavares-Finson, Kartel denied that he is recording in jail. The new releases, he insists, are the fruits of a massive deposit of unreleased vocal material left behind before his arrest, updated for the moment by a cadre of trusted producers.

“I’ve always been a prolific songwriter, and I record at breakneck speed as well, so I have a lot of surplus material to choose from,” Kartel tells Rolling Stone. “There is a recording studio at another correctional facility [in Jamaica] but none here … cellphones, laptops, or any Internet-capable instrument are prohibited items.”

“He’s unmatched in terms of lyrical ability,” says Pat McKay, director of programming for reggae and gospel at Sirius XM Satellite Radio. “He creates images like the best literary writers. As humans, we have a dark side and a light side. The fact that he articulates both, and all emotions, to the degree and to the depth that he does, makes him outstanding.”

From the outset, Kartel’s career was defined by controversy. He is credited with helping to erode Jamaica’s long-held taboo against oral sex by singing about blow jobs, and became closely associated with the practice of “bleaching” – artificially lightening one’s skin using topical ointments – after dulling his once-dark complexion, and coyly addressing the topic in songs such as “Coloring Book” and “Cake Soap.”

“He is just a very real person, who says what people wouldn’t say, and I think that is why people identify with him,” says Shona-Lee S. Thompson, brand manager for the Official VK Line. “Because that was probably what people were thinking themselves, but they could not say it.” Thompson sounds like she could be describing the populist appeal of Donald Trump, which goes a long way towards explaining the polarizing effect that Kartel has had in Jamaica. To Jamaica’s elite “uptown” class, his embrace of tattoos, bleaching and “di freaky gyal dem” was widely seen as unseemly. To many educators tasked with grooming the country’s youth, his influence has long appeared corrosive.

For all his popularity at home and within an increasingly global dancehall underground, Kartel’s music has rarely crossed into the mainstream. Kartel’s influence, however, can hardly be quantified. Diplo has credited Kartel, who appeared on Major Lazer’s breakthrough 2009 single “Pon De Floor,” with giving the dancehall-inspired project early credibility. Drake has called Kartel one of his “biggest inspirations.” Rihanna, who featured Kartel on her 2005 debut, Music of the Sun, is said to have sought him for “Work.” Partynextdoor samples Kartel and quotes his lyrics on P3 single “Not Nice.” Fifth Harmony, the girl group formed through The X-Factor, cover 2015’s “Gon’ Get Better” on their sophomore album, 7/27.

Even Mick Jagger, mistakenly referring to the artist as “Vybz Collins,” cited Kartel as one of his two favorite rappers – along with Jay-Z – during a Twitter Q&A session last May. His most ardent celebrity supporter, though, is probably his countryman, Usain Bolt. At Kingston’s Uptown Mondaze party in December, the World’s Fastest Man made a show of paying the resident DJ, Boom Boom, to play strictly Kartel songs.

Kartel is unimpressed by the genre’s progress, decrying the “imitators, lookalikes and soundalikes” he says are recycling his old lyrics and themes.

“When I was on the street, other artists used to say, ‘Oh, I’m just as good as Kartel, he’s just on top because of this or that, his controversial persona,'” he says. “Now I’m off the street, and out of their way. No one can fill the shoes.”

Why Dancehall Music Has Not Stayed Consistent In Mainstream

“I think the reason Jamaicans themselves haven’t gotten that crossover love is simply promotion – major record labels pumping money and resources into a Vybz Kartel or Mavado, getting the nationwide U.S.A. radio plays, things like that,” he says. “Jamaican music is very popular worldwide so it wouldn’t even be that hard to do, you know. It comes down to companies willing to push the product.”

The best moments on King of the Dancehall, released through Kartel’s Adidjaheim label, T.J. Records and Florida-based distributor Zojak Worldwide in June, illustrate why, had his personal path panned out differently, he likely would have found that support.

On “Fever,” he revises what would otherwise be an X-rated refrain by delivering lines in “gypsy,” a sort of Jamaican Pig Latin. On “Can’t Say No,” he breaks down a sexual proposition in mathematical terms, promising a conquest, “We go together like [a] Venn diagram.”

In Kingston – and other Caribbean cities, too – Kartel’s music is never far out of earshot. From almost the moment you step out of Norman Manley Airport, his rapid-fire, staccato delivery and signature ad libs (a high-pitched laugh; a guttural, mistrustful “awoah”) become perceptible, coming out of cab windows, and roadside rum shops. Graffiti pleding allegiance to “Gaza” – a term Kartel has applied to both the Portmore, Jamaica community where he grew up, and his now-disbanded crew of affiliated artists – still populates walls across the island. Many believe Kartel could soon be walking these streets again, too.

Court  Appeal

Tavares-Finson says he expects a hearing on Kartel’s appeal to occur early 2017. “We are very confident we will have a succesful outcome,” Tavares-Finson says. A number of issues arose in the trial where we feel the judge made erroneous decisions. A number of jurors were employed as agents of the state and, had that information been given to the defense, they certainly would not have sat on that jury. That has come out [in the trial of the] juror who was charged with attempting to bribe other members of the jury.”

“He is a voice for the majority of the population that is undereducated, and who are living through the things he is able to express in his music,” McKay says. “He speaks to them.” The New York-based broadcaster recalls visiting Kartel in prison on a trip to Kingston around 2014. The time they were allotted to meet was taken up largely by other visitors and prisoners saluting the artist. “There are so many young males that have a lot in common with the subjects that Kartel addresses exqusitely and, for that, he gets an exquisite amount of respect.”

His Video Money “Me a Look” expresses the Jamaican “Ghetto” people.

Numerous artists have continued careers through long prison sentences, but the persistent torrent of new music that have come out of Kartel’s camp feels unprecedented. It’s almost been as if he’s never left.

“I don’t think if someone else was to come along with the same circumstances, the same thing would happen,” says Jason “Jay Will” Williams, the director of Kartel’s “Fever” and “Western Union” music videos. “This is unique. Vybz Kartel has always been a trendsetter and someone [whose] work ethic and hunger for success separated him from everybody else.”

Since our interview, Kartel seems to have discarded the pretense that he’s been inactive in prison. His social media accounts have become increasingly active and personal, reacting to recent developments like the lyrical feud between his former protégé, Popcaan, and his old rival, Mavado. Three new tracks released last month take direct aim at the latter, who’s met them with volleys of his own. Kartel’s participation in the revived Gully-Gaza feud, once again dominating the conversation about dancehall in Jamaica after a seven-year lull, would appear to confirm what most observers have believed for years: That a catalog as prescient as the one Kartel has issued from prison could not possibly be constructed from lyrics recorded only before his arrest. Yet, such an unlikely feat also feels strangely plausible from Kartel, a coup de grace from an artist who has always styled himself as a trickster, steps ahead of his peers and detractors.

“Nobody really knows where the songs are coming from, apart from Kartel and the producers,” Supa Hype says. “[But] if they allow Kartel to do it, nobody has a problem. The whole country cool with it, from the government right down to the little people.”

Update: Vybz Kartel was transferred from the prison where he has spent the last five years to the maximum-security Tower Street Adult Correctional Facility. Although no cause was indicated, it’s been widely speculated that the transfer was due to recent reports suggesting the artist has been recording from jail.

Contribution: RollingStone

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